Small, But Mighty Product Line for Digital Marketing

By: Lauren Weber

In the small-medium business (SMB) realm, clients are always looking for the most cost efficient way to build a website and utilize digital marketing options such as search engine optimization, email marketing and more. The LEAP SMB department jump! is constantly implementing new product lines and offering abbreviated versions of digital marketing products that are commonly utilized by Fortune 1000 clients.

In 2011, not only are we offering content management systems (CMS) through WordPress, search engine optimization (SEO) programs, HTML email marketing campaigns and monthly retainer plans, but we have also added social media management to our line-up. Many of our clients are excited about FacebookTwitter and LinkedIn, but are not quite sure where to start with a social media program. LEAP has a couple of plans that allow the JUMP team to manage your social media properties so that you can stay current with digital marketing and be on target with your brand and audience.

While social media management will help many clients stay on top of their game, the SMB team at LEAP is most excited about offering a template for mobile websites coming in early 2012. The template can be customized with the client’s logo, content and more, making it easy to reach their target market on the go with features like push notifications and live call links.  Users can also connect to Facebook and Twitter from the mobile website.

LEAP is planning to roll out even more products in 2012 from the JUMP team to their clients.  It is great to continue to grow and offer tailored digital marketing products and services to small and medium-sized businesses.

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